Wampas-Baby-Stars-1934-Ann-Hovey

Max Factor – Beauty Advice to Wampas Stars

Hollywood hopefuls beauty tricks – Romance these days depends pretty much on a girl’s ability to use the right cosmetics! She captures the imagination with her eye shadow, holds it with her lipstick. To that, the Wampas Baby stars for 1934 chorus “Yes!” You’ll see them in Kiss and Make-up 1934, starring Cary Grant and Genevieve Tobin, and are ready…

Read More→

Eye-Beauty-Tips-of-1935

1930s – Eye Beauty Tips of 1935

The 1930s advances in Eye beauty – Pauline Stark‘s blue grey eyes improve with a touch of lash beautifier. She is using a mustache pomade, recently discovered by screen and stage stars to be good for accenting lashes and for keeping them lustrous and soft. This pomade will not streak or smear ! Miss Stark believes that trim brows add…

Read More→

Max-Factor-with-Loretta-Young

Max Factor Make-up Masterclass 1931

The make-up masters 1930’s beauty secrets – To some women the new word “make-up” may only mean the application of powder, or powder and rouge, or perhaps powder, rouge and lipstick. To others, make-up may only mean the theatrical use of cosmetics. Neither impression is correct, and both have therefore resulted in the wrong use of cosmetics by thousands of…

Read More→

Technicolor-fashion-show---The-Women-1939---swimsuits

Technicolor fashion show – The Women 1939

Luscious costumes by Gilbert Adrian – “Bonjour Madam, Mademoiselle !It gives me great pleasure to take you on this adventurous little voyage into 1930s fashion land. But today ladies, as an innovation, you will see our models go through the rhythmic movement of everyday life, as it responds to the ever changing flow of the female form divine !” Actress…

Read More→

1930s-Covermark-Makeup---The-arrival-of-the-Concealer

1930s Makeup – The arrival of the Concealer

Covermark brand brings out new class of cosmetics – A beauty booklet curated by Cosmetics & Skin extols the magic of  Covermark Cream the forerunner of skin imperfection makeup such as Vichys Dermablend and still a world leader today.It covered all manner of skin blemishes like varicose veins, burns and in particular severe birthmarks. It’s founder Lydia O Leary herself…

Read More→

1930s-Beauty-Booklet---Three-One-Minute-Exercises---Huff-and-Puff

Three One Minute Vintage Beauty Exercises

Amusing 1930s exercises that actually work – The second in a short series of perusals of vintage beauty booklets – this one again from a 1930s beauty booklet by Rose Laird. This comes courtesy of Cosmetics and Skin – whose growing collection of scanned beauty booklets is a treat to browse through. Three One-Minute Exercises Have you ever noticed how…

Read More→

1930s-Beauty-Booklet

Vintage 1930s Tips for Sultry Eye Makeup

Rose Laird beauty booklet 1938 James Bennett over at Cosmetics & Skin has been compiling a fascinating collection of vintage beauty promotional booklets created by famous and infamous cosmetic brands through the 20th century, which we’ll be taking a look at over a few blog posts in the coming weeks, starting with this 1938 booklet by beauty and cosmetics pioneer…

Read More→

Max-Factor-School-of-Makeup-1935--ann-sothern-and-marian-nixon

Makeup for Blondes – Max Factor Advice in 1935

Blonde Ann Sothern and brunette Marian Nixon – These girls are not pretty by accident, but by habit. They do the right things at the right time and so can you. You too can make beauty a habit ! I don’t know how many dark girls there are in the world. probably a hundred million – brown hair, brown eyes…

Read More→

Simple 1930 Color Harmony Tool

Simple 1930 Color Harmony Tool

Vintage 1920s/1930s color matching guide – These handy little color harmony charts fell out of my copy of The Art of Sewing and Dress Creation, a manual sold with the Sears clothing catalogues in 1929 and 1930. The Brunette Type Your color – Black or brown hair, brown or black eyes, olive skin – Makeup – Rachel or buff powder,…

Read More→

1930s Beauty – Loveliness to Lips and Mouth

Homespun 1930s Beauty advice from 1936 – By Evelyn. It is said that’s mouths are expressive of character: For instance, drooping lips tell a story of discontent; thin lips portray hardness and cruelty; a wide mouth betokens a generous, easy going nature, and so on. Don’t believe all this, but rather that a badly shaped mouth mars your natural loveliness,…

Read More→