Max Factor, Elizabeth Arden and Helena Rubinstein

The Three Giants of Cosmetics During the early years of the 20th century, make-up became fashionable in the United States of America and Europe due to the huge influence of Ballet, Theatre and the Movie stars of Hollywood. Chief amongst the make-up wizards who helped develop cosmetics into a global mass market were Max Factor …

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Lipstick Glamour – The History of Lip Makeup

Lipstick Glamour – The History of Lip Makeup A little digging into the history of that popular makeup accessory. While lip rouging has been around for centuries, like the Japanese Komachi beni lip makeup. Lip makeup entered mass production after becoming widely popular when the Lipstick was invented (purportedly) by Maurice Levy in 1915 a …

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1930’s Fashion – Womens Shoe Styles

 See also Gorgeous Shoe Fashions ( Vintage 1936 Film) 1930s Fashion – Glamour of Womens Shoes In the early twentieth century women demanded more comfortable, flat-soled shoes– that is until the roaring twenties when higher hemlines encouraged visible, elaborate, high heeked and slender Louis heels. The Depression during the 1930’s highly influenced shoe fashion in …

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The Corsetiere – Professional Corset and Girdle fitting

The Corsetiere – Professional Corset and Girdle fitting in the 1930’s and 1940’s Thought i’d post this interesting feature on The Corsetiere.These corsetieres worked for the major firms that supplied conventional foundation garments to the vast majority of women for many decades in the last century.Found these wonderful images and accounts on The Corsetiere Here …

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1920’s Makeup Tutorial for Flapper Parties

Early YouTube 1920’s makeup tutorial for flapper parties by Lea WhiteFeather. Cupid bow lips, eyeshadow and more. 3. A preview of Make-up and beauty – A 1920’s Guide 4. Visit  Vintage Makeup Guide.com – where you can download beautifully restored makeup and beauty guides from that era as well as other decades. Also a gallery …

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1930s Shoes – Carole Lombard

Carole Lombard wearing typical ladies shoe styles of the 1930s Had an idea recently about collecting together images of Hollywood stars shoe stylesfrom the 1930s and 1940s.This is the first – the lovely Carole Lombard who died so tragically young in a plane crash.[ She was married to Clark Gable ]And yes – these ARE …

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Hollywood Glamour – The ideal female body shape

Hollywood Glamour – The ideal female body shape Anita Page and the ‘ Ideal Screen Type ‘ 1928 Hollywood constantly measured the perfection of it’s starlets beauty against ideal types. The examples include Norma Talmadge /Pola Negri /Clara Bow / Gloria Swanson / Gilda gray / Aileen Pringle /Mary Pickford / and of course Garbo …

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Fashion in the 1900’s

1900’s Fashion I personally feel that that belle epoch period of 1890’s to 1914 in fashion is unique. Those wonderful days when women wore morning dresses, afternoon dresses, evening gowns, formal dresses . of course it helped to have an army of servants running after you.It was also the time when women began to wear …

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1940s swimsuits – Vintage Color Photographs

1940’s Swimsuits – Original Photographs in Color These wonderful color images of 1940’s swimwear really evoke the glamour of that period. Vintage swimsuits in the 1940’s and 1950’s had far a greater variety of swimwear fabrics, like  lined cotton, stretch latex and nylon. The new bathing suit of that period was tailored to flatter a …

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