1940’s Fashion – America vs Dior New Look 1947

Paris Fashion Rises Again  – After virtual domination for some years by the Americans, there is no better way to sum up the new post-war Paris fashion explosion, and the panic and incredulity which the Dior New Look triggered, than in this defensive fashion review from 1947. Procured from that great archaeologist of all things papery …

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The Real Lip Rouge of the Geisha

How-to-apply-Komachi-beni

The art of Japanese Komachi Beni Lip Makeup – The art of lip make up is ancient indeed in Japan. It was an integral feature used by high society women and of course the Geisha. The traditional lip paint was called Komachi Beni, the name derived from the red pigment obtained from the “benibana” (safflower), …

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1940s Fashion – Tan while you Ski

1940s-Fashion---Summer-Skiing-in-1942-10

Americans bask in the snow in 1942 – As the vast snow fields of the Sierras melt, skiers simply climb higher and higher until they reach the permanent snow regions. It’s the perfect place for fashionable girls to strip down to their summer beachwear again and top up their tan. Two of Americans fave places in …

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Summer Beach Fashions in 1950

1950---The-American--One-Piece-bathing-Suit-Returns

One-Piece Swimsuit and a big straw hat ! – Last month in his Paris salon Edward Molyneux broke a proud Paris tradition by showing a sportswear collection labelled “selected in America”. He included bathing suits and sportswear by the American designers whose 1950 summer beachwear is shown on this page. Black suits and big hats go …

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