This charming vintage summer fashion feature comes from 1948. It is the conclusion to a series of 1940s dress making films [ which we will post shortly ] featuring a group of earnest students on a home economics course, led by an enthusiastic girl named Betty. Original footage from the great archivist Rick Prelinger.
Other 1940s fashion posts:
Easy Guide to 1940’s Women’s Fashion.
1940’s Fashion – Women’s Dress code during the war.
1940’s Fashion – Women’s Dress code in the late 1940s.
1940’s Fashion – A Young woman’s wardrobe.
1940’s fashion – Women’s makeup guide.
1940’s College Girls Vintage Summer Fashion Show.
Betty – introduces this rare and surprisingly inventive 1940s’ dress fashion show.” These clothes are just what we’ve made in our clothing class this past semester.I hope you’ll like them.”
1. 1940s white dress and boxy jacket.
Wouldn’t you like to look this cool on a summer day? White does wonders for your suntan and takes any color accessories. This basic white dress goes smartly at a sports event or to school or to the movies with the boyfriend.A bright red boxy jacket takes care of cool evenings.
2. 1940s dress and skirt ensemble.
Now here’s a grand idea. Plan a wardrobe that makes two outfits do the work of several. The three buttoned jacket of this green wool suit can be combined with the costumes plaid skirt to make a third ensemble. Or you can team up the green turtle neck blouse with the green suit skirt and you have a fourth smart outfit.
3. The corduroy jumper and gaberdine sack dress.
The jumper has a swishy circular back, contrasting with a prim square bodice.And there’s a clever trick in the sack dress – a belted in shoulder scarf ending in a pocket.
4. The 1940’s Midi Dress.
Sailor beware ! Here’s the new midi dress. A long torso top over a box pleated skirt. Match and mix your colors. Make sleeves long or short. Both of these dresses are of full jersey.
5. 1940s Jersey blouse and skirt with wide belt.
Betty tells us that blouses and skirts rate AA plus with girls in the 1940s. Here’s a combination that’s great for spring. A wide belt gives the new look of small waist and rounded hips.
6. 1940s striped cotton wrap skirt and beach skirt.
Striped cotton shines at the beach, by the pool or going to a garden party. When you want to complete your suntan – take it off, use it as a shawl for the cool summer evenings. Can’t you see this beautiful outfit peddling along on a bike?
Everywhere – sewing machines are humming, preparing for fashion shows which girls put on every day, when they step out in the clothes they’ve made for themselves!
That’s all !
text copyright Glamourdaze 2012.
You can get a complete illustrated guide to 1940’s Fashion for women – The 1940’s Style Guide by Vintage Dancer. Highly recommended.
Beautifully restored original archive 1940’s makeup Guides – Instant download.