Vintage Fashion Film Archive
Glamour Daze have spent many years assembling rare footage of women’s fashion from archive newsreels and promotional films sourced from the public domain and private collectors to provide entertaining vintage women’s fashion on film.
Fashion eras span from the 1910s to the 1960s.
These films provide an educational resource for vintage fashion and beauty enthusiasts. They are not available for any commercial purpose unless otherwise stated.
1920s Women’s Fashion on Film
The rare fashion shows found on film from the 1920s are a delight to watch. Fashion houses would announce annually, their new dress line by way of an open day at either their premises or in a well known hotel, and the invitation list was often a virtual who’s who of fashion heads, society names, journalists, and film stars. The London shows were often very upper middle class in their presentation. In the USA, fashion retailers throughout the country were by now holding annual fashion shows and often of a certain foreign theme like the ‘ latest Paris designs’.
You can view the 1920s fashion film playlist from our Vintage Fashion YouTube channel below:
1930’s Women’s Fashion on Film
Arguably the most glamorous of decades, the exposure to new fashion designs in dress, swimwear and millinery was now available to everyone through Hollywood movies and an endless stream of newsreels. Automobile manufacturers such as Chevrolet produced commercial films for the movie theater public and there was always a fashion section in the newsreels. Home movie archives are also a great resource for finding fashion from the 1930s on film.
Click on the link above to visit our YouTube fashion film channel or view the 1930’s fashion playlist directly above:
1940’s Women’s Fashion on Film
The war years throws up some charming archive film of 1940s dress, hairstyle and notably makeup styles!
The war brought many changes to women’s fashion and it was considered of national importance to educate women on for example:
- Novel ways of tying up their hair when working in the munitions factory.
- How to save money by rationing your makeup to last longer.
During WW2, the USA and to a lesser extent Britain had fully embraced the consumer ethic.
Fashion consumerism was well and truly underway as an industry.
Many of these are only to be found in the large archive libraries such as Getty.
However,we have assembled some sparkling footage from otherwise non-fashion related material from public domain sources.
Visit our vintage fashion film channel or view the 1940s fashion film playlist above:
1950’s Women’s Fashion on Film
The 1950’s was an era of optimistic conservatism. Sexist in any other language.
It is reflected by some of our 1950s fashion on film. Women are back in the kitchen again, often seen happily working in large frou frou style dresses. That said, color was now used profusely and again it is possible to assemble archive clips of women’s fashion, hairstyles, makeup styles etc from many otherwise unrelated subject matter available from the various public resources available.
Visit our YouTube channel for more vintage fashion or view the 1950s fashion film playlist above:
1960’s Women’s Fashion on Film.
The 1960’s began with the Paris haute-couture still in dominance. The conservatism and glamour evident in the 1950’s is still evident in some of the films shown here. Included are films from the Harold Baim Collection. As the decade progressed, young people turned to London and the retro casual styles that filled the retail stores in Carnaby Street.
View the 1960s fashion film playlist above or visit our vintage style archive channel.
For educational use and the preservation of the fashion eras of the 20th century. All films created here are procured by private agreement / are granted permission to reproduce by relevant copyright holders / are deemed to be public domain ( see sources list) / or are created under the Code of Best Practices in Fair Use for Online Video as outlined by the Center for Social Media